We started off with the idea of creating a social media project that would revolve around family recipes and the stories and memories behind them. We instantly dived into the social media world to try and get this project kickstarted!

We created a trailer to try and generate interest and show people what we were all about!

The video was to compliment our callout

In the first four weeks of the project, we focused on providing our own content we had created ourselves, in order to attract an audience to our page. These would also form the basis for our first articles for the project, such as another recipe video we made.

We had some relative success on these platforms, and managed to make some connections with other individuals who were using social media to promote their own food endeavours

We even received some recipe requests from our audience, which we thought was a great form of interaction

Which of course, was a request we couldn’t pass up. So we went and made a video of us attempting to recreate this recipe!

Our Facebook interactions were looking good, and we found that giving shoutout to other pages were a great way to interact and garner some attention for ourselves. Scratch my back and I’ll scratch yours!

We also tried to go beyond the shoutout, and make a deeper connection with the individuals who run these pages. Through successful one-to-one interaction, we were able to conduct an email interview with a Facebook user and active food blogger, who provided us with much detail about his family life, his food stories and love of cooking! This formed arguably our most successful Tumblr article for our project.

We also went beyond the web and conducted a real-life interview, to broaden our scope of content

So overall, it’s been a great project to be a part of, and it was great to interact with a number of individuals and find out about their food stories using social media.